Peter Moelgaard's Blog

SWF now supports SEO !

Posted in Flash Platform, Flash Player, SEO by Peter Andreas Molgaard on July 1, 2008

Adobe has provided Flash Player technology to Google and Yahoo! that allows their search spiders to navigate through a live SWF application as if they were virtual users.

Adobe is working with Google and Yahoo! to enable one of the largest fundamental improvements in web search results by making the Flash file format (SWF) a first-class citizen in searchable web content. This will increase the accuracy of web search results by enabling top search engines to understand what’s inside of RIAs and other rich web content created with Adobe Flash technology and add that relevance back to the HTML page.

Check it out…
http://www.adobe.com/devnet/flashplayer/articles/swf_searchability.html